Monday, August 30, 2010

Ugh! I had a feeling this was going to happen. Why do I say that? Because I think it’s official that the Marie Callendar’s/Healthy Choice commercial I booked and shot back in early March is not going to go beyond the test marketing phase. I knew there was a chance of that from the beginning, but you hope for the best…and I still am. The possible use of the campaign was as follows:

Rate: Scale. Option for foreign, theatrical, industrial, dealer, simulcast, internet and new media at SAG minimum***

Run/Usage: Test Market (probably 1 to 2 cycles as wildspot) prior to roll out Nationally***

I guess that means the campaign didn’t test as they had hoped? I don’t know, but I saw another spot for Healthy Choice/Marie Callendar’s that was very similar to the one I was in. I haven’t had the best of luck in recent years commercially; not sure why. That’s just the cycle of things and my cycle of things hasn’t been all that favorable, but I keep moving in a positive direction. It seems that if there is some way, any way, for a booking to not end up the way any actor would hope; that way finds its journey into my life. This is run down of what the most recent commercial bookings I’ve have booked have gone:

MICHELIN TIRES – October ’06 - I had to pull out of OCEAN’S THIRTEEN and a scene with Al Pacino to do this one. In the end my scene was edited out of the commercial.

WaMu – December ’07 – Multi-day shoot and a great, national airing for a couple of months.

CHEETOS – September ’08 – A few days after being booked and just before I was going to the fitting I received a call informing that my booking had been cancelled.

KY BRAND – March ’09 – I flew to New York to shoot this one. After receiving holding fees for a year the commercial never aired.

CARS.COM – December ’09 – While it was great that this was a commercial for Super Bowl; those spots don’t always continue to run after the big game. To my knowledge, they only aired it on TV once, but I’ve made a nice amount of money through other ways the client bought it.

MARIE CALLENDAR’S/HEALTHY CHOICE – March ’10 – My commercial was one of a 6-spot campaign, but it appears they cancelled the entire thing and filmed new ones.

Oh well. What can you do? Good question. What I do is realize that it’s a great “problem” to have. It’s much better than to not have booked them at all. This cycle, if that’s what it is, will change into something more favorable I’m sure. In due time; I just have to keep my head in the game.

Friday, August 27, 2010

Callback: “USPS” @ Francene Selkirk Casting. It’s been 2 full weeks since my last audition. I HAVE to get on the grind or my career will be in the past. That can’t happen. I’m a professional actor and I need to act professionally.

The callback went okay; not sure I gave to the director what he was asking for. It went really well in the first audition so we’ll see what happens.

Friday, August 20, 2010

hmm…another week with no appointments…at all. I would think that things would be picking up for me, but it doesn’t seem like it. I’m sure commercials will come back around, but theatrically, I have to stay on the ball. There is so much “trickle down” going with actors from a higher tier being willing to do work that they wouldn’t have taken in years past.

Friday, August 13, 2010

Audition: “USPS” @ Francene Selkirk Casting. This went great and I think I’m right for it. This is where I had my very first commercial audition in Los Angeles…12 years and 15 days ago. I’ve had many callbacks and avails, but haven’t yet booked. One day I will.

Audition: “Nationwide Insurance” @ Lisa Fields Casting. This came in as a same day call from my agent and also went well.

Thursday, August 12, 2010

Callback: “Jack-in-the-Box” @ Alyson Horn Casting. Yes! Finally a callback for something. This was the appointment I had last week that I totally could not get it together. Fortunately, the session director was quite patient with me and got me to where I needed to be to shine on the tape. I guess it worked because I don’t think there was any way I would have gotten to round two.

It went well; who knows if I’ll book or even get placed on avail, but I do know that it felt good in the room. Alyson always calls me in for this client and I believe I’m right for these spots in particular; so eventually I should score some points with a booking.

Friday, August 06, 2010

Audition: “Ford” @ Liz Paulson Casting. Eh, this went okay. Kind of caught me by surprise. In hindsight, I think me and my group would have been better off playing it smaller…but who knows.

Thursday, August 05, 2010

Audition: “Jack-in-the-Box” @ Alyson Horn Casting. Ooops! Not so much on this one. I was having trouble getting the dialogue out of my mouth…so was my partner. Thankfully, the session director was super patient with both of us and I think we put good stuff on the tape in the end.

Wednesday, August 04, 2010

Audition: “Wells Fargo” Skirts Casting. Yes! Good stuff here and I think I’m right enough for it. Very happy with how it went.